- FdA Art and Design Professional Practice
FdA Art and Design Professional Practice
A Foundation Degree is a distinctive 2 year higher education qualification because it is a practical and employment-oriented alternative to the traditional Honours Degree route. It is the equivalent of the first two years of full time study at degree level.
Our Art and Design Professional Practice Foundation degree is validated by Middlesex University. You can graduate after two years with an FdA and go into the work place, or apply to top up your FdA to BA Hons at this University or on other degree course nationally.
Now in its mature stages, our degree is enabling students to achieve highly, gaining distinctions and merits. We also have a track record of successful work placement and progression to top up in our partnership with Middlesex University. 30% of students last year gained places on BA Hons at Middlesex University.
The programme aims to prepare you to operate as an informed, effective, and skilled professional within the creative industries.
You will specialise in one of the following pathways:
- Fine Art
- Communication Design
The Fine Art pathway is taught by professional artists in one-to-one tutorials, group critiques, and inspirational workshops and seminars. Students are encouraged to develop relevant craft-based skills, imaginative investigative strategies for creating and exhibiting work, and understanding of the wider context of contemporary art through a series of open projects that guide students through various fine art concerns: the value and meaning of materials, arrangements, and displays, the relevance of historical and contextual references, and the significance of audiences and site-specificity. This pathway enables you to develop your voice and portfolio as a fine art practitioner.
The Illustration and Communication Design pathways are taught jointly by professionals in the field in one-to-one tutorials, group critiques and inspirational workshops and seminars. You will engage with your respective pathways through a series of carefully designed project briefs that introduce you to relevant illustration and designs concerns: these include research methods, conceptual thinking, and production skills (both craft-based and digital). Projects invite a deep exploration of image/text relationships, typography, design for publication, image-generation, and narrative. All of the projects are rooted in a wider understanding of contemporary and historical design and illustration concerns.
The pathway-specific programme is delivered through four consecutive modules: Brief Encounter and Professional Practice 1 in the first year, and Professional Practice 2 and Career Engagement in the second year.
The FdA programme also offers a series of core modules that are delivered jointly to students on all pathways:
This module gives you some practical knowledge, skills, and experience of a wide range of different image making strategies, both digital and non-digital. The module is divided into four smaller units, each introducing you to different key media, techniques, and working practices used in Art & Design. These are: 1) design concepts, 2) digital image making, 3) digital video editing, and 4) processes and practices in the use of (non-digital) media and materials.
Historical context of Professional Practice in Art and Design
This module provides you with a good overview of the history of modern art and design from 1860-2000. Addressing the work of selected artists and designers, art historians and critics, it will also provide you with in-depth knowledge of key works, ideas and theories associated with early modernist, late modernist, and post-modernist movements. It helps you to define your identity within contemporary culture.
Business content of professional practice in Art & Design
This module enables you to explore the multifaceted roles and functions of creative professionals operating in their particular areas of study. The module is divided into three smaller units: ‘Professional Opportunities’, ‘Self-Promotion’, and ‘The Business of Art and Design’. It is geared towards giving you professional and employability skills to take away with you after the course.
This module offers you the opportunity to experience a work placement in their chosen specialist area. This enables students to consider their work and practice within the context of commercial realities, encouraging them to develop more informed judgements and practical attitudes toward the planning of their future employment. In the past, work placements have included Cornelia Parker- Exhibition Installation, Inverleith House Gallery, the Oblong Gallery, Young Contemporaries, London Design Companies and Community Art Projects.
Read more about this course...
View the FdA 2012 Degree Show images on Flickr.
Any questions about the course? Email ArtsSchool@wmcollege.ac.uk or call us on 020 7255 4719